Useful Tips

All the chips you need to know to successfully conduct a seminar


Congratulations! This is a fantastic opportunity to give a workshop. But you should work on the introduction. Usually people pay the most attention to the introductory and final parts of a speech. Therefore, the time spent on improving your starting point and introducing yourself to the public can really do you a favor.

Method 1 Basic Rules

  1. 1 Select the desired length of time. Distributing time, you can imagine the image of Goldilocks in your imagination. Everything should be planned perfectly. Performing too long will be a waste of audience time. Too short a speech will not give the audience the opportunity to navigate. In general, your introduction should be somewhere around 30 seconds.
    • This is not the time for which you rush your resume. Or treat the audience with stories about the weekend.
    • Always remember that your audience consists of busy people. They took a break in their affairs to come to listen to you. Respect this time without losing it.
  2. 2 Decide how you want to receive and answer questions. Decide in advance and mention at the beginning of your talk about the opportunity to ask questions during or at the end of your talk. In any case, your time budget should include time to answer questions. Spend about 10% of your workshop time on questions.
    • So, in the case of your presentation lasting an hour, 10 minutes should be allocated to questions, and 45 -50 minutes to a seminar.
    • For a 15-minute presentation, you should take 1-2 minutes for questions and 13 minutes for a speech.
  3. 3 Define the purpose of your workshop. Now, before you formulate the rest of the presentation yourself, you need to determine the objectives of your seminar. There are three main categories of seminars: 1) Workshop 2) Training seminar 3) Workshop for persuasion. Each of these seminars has very different goals. Determine which category your seminar belongs to:
    • "Workshop. Your workshop is a conversation about work. The presentation in this case should be effective, qualified and professional.
    • Training workshop. Your seminar is primarily for educational purposes. Then your goal is to inspire, inform and enlighten your audience.
    • Workshop for persuasion. Your seminar is a "call to action" or has a "commercial component." Your goal is to convince, motivate and make friends.
    • Your seminar may fall into more than one category, but there must be one that fits best. Define it and purpose. We will discuss how to use these goals to select material for your presentation below.

Method 2 Workshop

  1. 1 Use the introduction in your workshop to impress by demonstrating your good preparation (emphasis on demonstration, not words).
    • Your introduction is also the time taken to evaluate your personality. No one wants to work with a conceited bouncer. Thus, self-presentation is not time, boasting and listing all the amazing things that you had to do.
    • It’s worth sharing only those amazing things related to you that are relevant to the workshop. But even they should be subtly introduced into your presentation.
    • This may be a good time to talk about your family tree. You must introduce yourself, name your current place of work / university that you graduated from and your current education. If appropriate, talk about some past courses.
  2. 2 Quickly return to the topic of conversation after mentioning relatives. After all, most of your audience already knows who you are. What your interviewers are really interested in is what you can do for them and what your skills are. Therefore, speak to the point.
  3. 3 Read this example:

"Hello. My name is Peter Gibbons. I work for Initech and I took a training course with Bill Lumberg. I recently led a team that developed and implemented new covers on Initech that increased productivity. Today I will talk about working on the development of this new cover , their methods of monitoring the adoption of a new cover system and the results of a new workflow method ".

  • 4 Mark the following things that the speaker said correctly in his speech:
    • The speaker introduced himself briefly: "Hello. My name is Peter Gibbons. "I work for Initech and I have been trained by Bill Lumberg.”
    • The speaker was also able to subtly note his merits: “Recently, I led the team that developed and implemented ...”
    • The speaker also accidentally noted his skills: “Today I will talk about working on the development of this new cover, my methods for monitoring the adoption of a new cover system, and the results of a new workflow method.” It is understood that the speaker knows how to develop and implement new management systems and control their adoption. These are skills that students are likely to be interested in.
  • 5 Write. Now that you have decided that you will have a workshop and set your goals, it’s time to create your own introduction. You can use the above example as a template when you compose your own presentation. Of course, you need to change it to your own unique education, qualifications and goals. Remember that your introduction to the workshop is the right time to make yourself known and show off a bit, just make sure it sounds random.
  • 6 Train. After writing, practice your presentation in front of friends or colleagues. Get their honest opinions about your presentation before a big day. Rewrite and rehearse your presentation, if necessary.
  • Method 3 Training Seminar

    Your goal here is to inform and entertain. You should be accessible and relevant. In this case, the fact that you are teaching means that you have already passed the test as an expert. You do not need to impress the audience about your pedigree or about past courses if it is not interesting or off topic.

    Training seminars are common. During them, they often joke or exchange current events. If you use jokes or jokes, they should be relevant. They should be used to attract the audience, not just entertain.

    For most training seminars, your self-presentation should be short and clear. You should spend more time introducing your theme and your personality. Do not forget the enthusiasm. After all, you need your students to listen to you. This is best done when you are in a conversation, so pretend that you want to talk about it.

    Example:“My name is Peter Gibbons, I work for Initech as an IT manager. I am very happy to be here today to tell you about covers. Having analyzed my long work as a manager, I noticed that I always try to balance between performance and moral component employees, these are contradictory components that I'm sure you are all familiar with. Today I’m going to talk with you about the new cover system that we recently implemented at Initech to increase productivity, and about our results, how field performance and morale. I hope you find it useful as you implement your own control circuitry ".

    What was correct in the example:

    • The speaker devoted relatively little time to telling about himself or boasting. The speaker simply said who he was and where he worked. "My name is Peter Gibbons, I work as an IT Manager at Initech.". Then he quickly moved on to the topic for which the audience had come.
    • The speaker expressed his enthusiasm for this issue, "I am very happy".
    • The speaker tried to engage the audience, "I'm sure you all know".
    • The speaker guided the audience about the goals of this learning experience, "you will find it useful as you implement your own control schemes".
    1. 1 Write. Now that you have decided that you will conduct a training seminar and set your goals, it's time to create your own introduction. You can use the above example as a template when writing your own. Of course, you will need to change your unique education, qualifications and goals. Remember that in the water part of your workshop, you need to express your enthusiasm for the subject.
    2. 2 Train. After writing, practice your presentation in front of friends or colleagues. Get their honest opinions about your presentation before a big day. Rewrite and rehearse your presentation, if necessary.

    Method 4 Workshop for Persuasion

    The purpose of your presentation will be to “convince” or “sell”. However, unlike a workshop, you are not selling yourself (if you are not a politician), but a product or service. So do not waste a lot of time on your family tree or credentials. Instead, take the time to convince your audience that that you can solve the problemusing your product / service.

    Example:"Hello, my name is Peter Gibbons, I work for Initech as an IT manager. I am very happy to be here today and tell you about the cover system. As a manager, I noticed that I always try to balance between productivity and the moral component of employees, this controversial components that I’m sure you are all familiar with. Today I want to introduce you to the new cover sheet system, which can improve both the production and the moral components of the company ".

    What is correct in this example:

    • The speaker devoted relatively little time to telling about himself or boasting. The speaker simply said who he was and where he worked. "My name is Peter Gibbons, I work as an IT Manager at Initech.". Then he quickly moved on to the topic for which the audience had come. This component is similar to the part in the training seminar.
    • The speaker tried to engage the audience, "I'm sure you all know". It was also present at the training seminar.
    • The speaker briefly mentioned why this seminar is worth listening to. This was stated in the presence of a problem, "trying to balance between productivity and employee morale" as well as a promise to show a solution, "Today I want to introduce you to the new cover sheet system, which is able to improve both the production and moral components of the company.". Putting forward the problem that you promise to solve is a seminar-specific method whose purpose is persuasion.
    1. 1 Write. Now that you have decided that you will conduct a seminar with the goal of persuasion and set goals, it is time to create your own introduction. You can use the above example as a template. Of course, you should change your personal information, position and goals. Remember that in the opening part of your seminar, you need to tell the audience what problems your product can solve.
    2. 2 Train. After writing, practice your presentation in front of friends or colleagues. Get their honest opinions about your presentation before a big day. Rewrite and rehearse your presentation, if necessary.

    Tip 1. Planning

    The ideal ratio of sections in the seminar is the division into three main stages. I will omit the part of greeting and acquaintance, but I will mention the theoretical part, practice and, of course, practical exercises.

    It is clear that the ratio of these sections will directly depend on the topic of your excuse to collect and the complexity of the digestible material. In special cases, you can try to replace the training tasks and practice with two-way communication, which compensates for the lack of communication with the listener.

    And one more important aspect. Before you paint and fill out your personal scenario of the event, you should decide on the narrative form in advance: is it a club workshop or a master class? Or maybe this is a webinar? Training or presentation?

    Think about how it will be easier for you to open the topic and what tools should be used?

    Tip 2. Organization of space

    Before you start the performance, you should carefully check the necessary equipment. You will certainly need chairs, bottled water, stationery for profiles or notes.

    If you have chosen the webinar form, you need to install the appropriate software or programs on the laptop in advance, for example, Skype. This will make the performance more dynamic, modern and informative.

    For a club seminar, which is traditionally held over a cup of aromatic coffee or tea, you will need to prepare food and think out delicious supplies.

    And keep in mind that you most likely need additional, and most importantly reliable equipment. If the audience will consist of a huge number of people, then in the absence of a microphone, you risk being inaudible and breaking your voice. The rostrum also looks good, raising the speaker above the bulk of the people, allowing not to miss the slightest nuances.

    Tip 3. Getting started

    Regarding the start of your speech. First of all, you need to introduce yourself to the audience. In addition to the full name, I will advise you to name the regalia and the company or position being represented.

    If your event is attended by about 10 people, ask them to introduce themselves in a similar way. Firstly, it will create a more friendly and homely atmosphere, and secondly, in group tasks or exercises, they will be more comfortable communicating with each other.

    If the meeting is intended for the wider masses, then, alas, the possibility of meeting you is not expected.

    Tip 4. Meeting Plan

    Of course, each of those present wants to understand the program to which they came by allocating a certain amount of time. Spread over the tree and turn the plan into a complete improvisation, I will not advise you.

    Announce the main sections of the seminar in order to prepare people at the beginning for what she has to hear.

    If you made the program in advance and spread it out on the seats, still go through the key stages of the meeting fluently.

    Tip 5. Follow the focus.

    The observations of the researchers tell us that it is very difficult to keep people's focus and attention for more than 20-30 minutes. The audience does not perceive the audio stream and frankly gets tired.

    In order to avoid such a nuance, I will advise you to interrupt your own monologue with tasks and practical exercises.

    Also, highly recommend themselves answers on questions. Sometimes the topic of discussion can concern complex things and to understand it right away can be difficult. Therefore, take time to communicate with the listener.

    Choose those questions the answers to which will prevent the occurrence of secondary and consequent ones. This way you eliminate the possibility of repetition and re-inflate the material.

    No matter how interesting the content is, remember that the performance is not designed for you, but for people who came to the audience. Keep track of reactions, cues and general mood.

    Try to submit reports interestingly and in the form of a live story. I do not recommend reading from the sheet. This will bring into the hall a sense of roboticism and isolation, as well as the speaker’s insecurity.

    Train to present the material is interesting. So, if you presented it to relatives or your children. Cut off the desire to hackle and not give all the best. Diversify the dialogue with video plots, warm-ups and breaks for humorous interruptions or memories from life on the topic.

    Tip 6. Assignments

    Prepare assignments for those present in advance. For example, in printed form. This way you save time by placing them in the guests chair.

    Engage all members of the event. Distribute collective and individual exercises so that the audience does not have the feeling of “the same players on the field”.

    Do not distinguish individuals from the total number of visitors. This technique speaks of incompetent behavior and annoys people. Stay confident, good-natured and as responsive as possible.

    Tip 7. Paper confirmation

    A special, ritual property is possessed by a certificate or evidence that the student has successfully completed one or another additional training course on a selected topic.

    I advise you to leave your personal contacts and post-materials in which you outline the program for further meetings, trainings or master classes.

    Be sure to ask the audience at the end of the seminar what exactly did they like? What information was most useful and valuable? And what should be improved? Feedback in this field is not just important, it is fundamental!

    Friends, this article has come to an end.

    Subscribe to update my blog and recommend it to friends for reading. In the comments, tell us about how you managed to conduct such events? What tools helped you implement the seminar successfully? And what difficulties did you encounter?

    Greeting itself

    First you need to say hello to the audience. Many professional speakers have already developed their welcome habits. So, for example, Vladimir Putin when speaking to an audience of a different nationality greets not only in Russian, but also in the native language of the listener (greeting in Tatar at the opening of the Universiade in Kazan or greeting in Armenian at a speech in Yerevan, etc.).

    Начинающему оратору достаточно приветливо поздороваться со всеми собравшимися, используя такие клише, как:

    • добрый день/вечер,
    • дамы и господа,
    • Dear friends / colleagues,
    • glad to welcome / see you
    • welcome etc.

    At the conference: “Good evening, dear colleagues! I am pleased to welcome you to today's scientific conference on neuro-linguistics. ”

    Welcome speech at the opening of the stadium: “Hello, dear guests! I am pleased to announce the grand opening of the long-awaited city stadium. "

    A few words about the venue

    After the greeting, in most cases a concise but vivid comment is given about the facility at which the event is being held. Depending on the occasion of the speech, only a few beautiful words are said about the venue of the event, or, on the contrary, a whole digression is made to describe the venue of the meeting. The latter often occurs when a welcoming speech is read at the opening of a significant object.

    The following expressions can be used to describe the meeting venue:

    • we are gathered in this beautiful / new / restored room,
    • the new complex has opened its doors,
    • a lot of effort and resources went into the construction of this memorial / complex / building,
    • famous architects and designers worked on the object
    • the best materials were used in the construction,
    • innovative technologies were introduced, etc.

    Welcome speech at the opening of the kindergarten: “Today we are witnessing the opening of kindergarten No. 36, which all residents of the new microdistrict have been waiting for for so long. This modern building is bright and cheerful not only outside but also inside. Specially invited designers worked on the interior. We took into account all the wishes of the parents, therefore, in this kindergarten there are special children's simulators and a pool for active games, as well as musical instruments for playing music. ”

    Gala on the birthday of the company: "We gathered in this wonderful restaurant to celebrate the first year since the founding of our company."

    About the event

    The central part of the welcoming speech, whether it is a speech of the school principal or a speech on the anniversary of the company, is a short story about the essence of what is happening. So, the leader’s speech at the wedding is based on the presentation of the couple, the history of dating, a description of the celebration itself, etc. It is necessary to present the audience with an occasion for the event, its goals, significance, as well as the program in individual cases.

    To describe what is happening at the event, you can apply expressions such as:

    • we gathered here to ...,
    • the purpose of today's event is ...,
    • this event is dedicated to ...,
    • this conference / this opening / this holiday has special significance for everyone gathered,
    • Today you are waiting for the performances of artists / scientists with reports / teachers, etc.

    The leader’s speech at the corporate party: “We have gathered here to celebrate the upcoming holidays together. We are not just colleagues, but rather one big family. The festive atmosphere will unite us even more, which will allow us to continue to work side by side for the good of our common cause. ”

    Solemn speech at the opening of the sports complex: “This wonderful event is dedicated to the opening of the most important object of life for citizens, namely the sports complex. We all waited a long time for this and believed that in the near future and in our city there will be a modern center for sports. It is impossible to overestimate the significance of today's event for the life of the whole city. Let's enjoy the performances of young athletes who will start attending classes in our new sports complex tomorrow. ”

    Thanks to those who came

    Closer to the end, the solemn speech at an event should go to the announcement of gratitude to those who gathered and in particularto those who contributed to what was the occasion for triumph. Words of gratitude should sound appropriate and natural, that is, without a hint of flattery.

    You can express your respect with the following cliches:

    • this event was made possible only thanks to ...,
    • if not for your help ...,
    • we went this way together
    • This anniversary speech is dedicated to you, colleagues,
    • I want to thank everyone who has been with me during this journey,
    • thank you friends
    • I want to express my gratitude / respect, etc.

    An example is the speech of the director of the company, delivered at an event in honor of the anniversary of the organization:
    “The company is like a clockwork. If some small, seemingly small parts are missing, the watch is standing. The same is in the company: every employee is important. That is why on this solemn day I want, first of all, to thank each of my colleagues for the work done. We came to this round date together. Only thanks to all of you, our company is booming. Thanks friends!".

    At the end of his speech, it is necessary to express hopes for the future and wishes to those gathered regarding the event. So, a speech for an anniversary usually ends with a congratulation of the hero of the day or a wish for a good time during the holiday.

    A clear example of the wish's completion of the speech is the constant expression of the host Dmitry Nagiyev: “Good luck, love and patience. Well, bye, bye. ”

    Any speech, whatever its character, should end on a bright note. The following expressions will help create this impression:

    • I believe that further prosperity awaits us,
    • I hope that only victories await us,
    • I want to wish everyone gathered a good evening,
    • I wish you enjoy the concert / evening / performances, etc.

    As an example of the completion of the speech, solemn speech at the official closing of the festival is used:
    “In the end, I want to wish you never to go out of your way of life. I believe that our roads will converge once again into one, and we will spend unforgettable days together, as at this music festival. Love yourself and be true to yourself. Goodbye, dear friends! ”

    A solemn speech at any event has one and the same framework that a novice speaker can use to prepare a good welcome speech on any occasion. The main thing is to be sincere and to remain yourself.